EGP 4.5bn total sales of dual-SIM smart phones in 10 months

Daily News Egypt
2 Min Read
Sales of smart phones in Egypt in the first 10 months of 2014 (Photo courtesy of GFK0

By Mohamed Alaa El Din

The smart phone market in Egypt witnessed a retreat in the sales of dual-SIM smart phones at the end of October to reach 70.9% of the total market sales compared to 75% last August.

According to a report by GFK, the total sales of dual-SIM smart phones reached 463,400 devices out of a total of 653,800 devices sold during October, while single-SIM devices’ share was 190,000 devices.

Sales of smart phones in Egypt in the first 10 months of 2014 (Photo courtesy of GFK0
Sales of smart phones in Egypt in the first 10 months of 2014
(Photo courtesy of GFK0

Despite this retreat, dual-SIM devices continued to dominate the larger share of market sales, reaching 73.3% of market sales of smart phones locally during the first 10 months of 2014, as opposed to only 26.7% for single-SIM devices. Sales of dual-SIM devices reached 3.9m devices, while sales of single-SIM devices reached 1.5m devices.

According to the report, the value of dual-SIM smart phones sold in the period between January and October 2014 reached EGP 4.5bn, with a share percentage of 59.7% of the total value of smart phone sales during the first ten months of 2014, while the value of single-SIM devices’ sales reached EGP 3.09bn with a share percentage of 40.3%.

Statistics in the GFK report revealed an increasing control of dual-SIM smart phones over market sales in terms of financial value, to reach 62.3% during October, with a sales value of EGP 549m, as compared to EGP 505m for last August, with a share percentage that reached 60.4%.

Single-SIM devices continued to lose part of their market share, which retreated from 39.6% during last August, with a sales value of EGP 331m then, to reach a share of 37.7% last October, achieving a sales value of EGP 332m from total market sales of EGP 881m that month.

 

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