In our daily lives, a minute does not seem like much time, but when it comes to the internet, even seconds may be valuable, because the internet sees the way our human minds think as rather linear, and not used to working.
The information map today from Lori Lewis and Chadd Callahan from Cumulus Media shows activity on different platforms, such as Facebook and Google, every 60 seconds.
The number of these services are grand that they can only be displayed using the 60-second time scale.
Our brains cannot process these large numbers. In the following few lines, here are some of the main numbers that are measured on a monthly basis for entertainment:
According to statistics, every 60 seconds, about 18m text messages are being exchanged, and about 4.8m videos on YouTube are being watched.
Each minute on the internet, 375,000 applications are downloaded, and there are about 174,000 scrolls on Instagram. Additionally, 481,000 tweets are sent on Twitter.
Moreover, every 60 seconds on the internet, about 1.1m swipes are made on Tinder, 187,000 emails are sent, and 963,000 views are reached on Twitch.
Every minute on the internet, there are 67 voice-first devices shipped, while 38m text messages are exchanged on WhatsApp.
About 25,000 GIFs are sent on Messenger, Facebook’s app, 2.4m snaps are created, and $862.8m is spent online every minute.
Every 60 seconds, about 226,000 total hours are watched on Netflix, 3.7m searches are made on Google, and 973,000 logins are made on Facebook.
The most significant leap in numbers is the hours spent watching Netflix compared to last year.
Even though we have not seen a precise methodology for these calculations, we know that, in December, Netflix announced that users spend about 140m hours watching every day. This is nearly 100,000 hours every minute when you do the math, which remains mind-boggling.