Viu, a Hong Kong-based OTT video streaming provider operated by Viu International Limited, has aired its latest original Arabic language series, called Ansaf Majaneen (Semi Insane).
Available exclusively for Viu subscribers, the first episode is available for free, with the full series available for paid subscribers.
The Arabic series is bound to draw in viewers with its leading cast of stars from the region, which includes two of Egypt’s brightest young actors, Ahmed Khaled Saleh and Asmaa Galal.
Behind the scenes, Omar Rushdy Hamed directs the 12-episode drama series written by screenwriter Naglaa El-Hedeeny, who received creative guidance from celebrated screenwriter Mariam Naoum.
Commenting on the launch, Viu Middle East General Manager Abe Shady Aboul Naga said, “The premier of Ansaf Majaneen proudly marks the launch of Viu’s sixth Arabic originals series.”
“Created by and featuring a starring line-up of regional talent, we are honoured to be sharing another international calibre production quality series with our viewers,” Aboul Naga added, “The show reflects our commitment to our audiences and the regional entertainment industry, as we continue to invest in creating a stream of original productions across different languages and genres for our Arab viewers.”
Inspired by a beloved novel of the same name written by renowned Saudi author Dr Shaymaa Alshareef, the plot follows the story of a young man who wakes up from heart transplant surgery. Instead of going through a normal recovery, he begins to hear the voice of his donor urging him to solve a mystery that he failed to solve in his own lifetime.
Naoum said that Viu has many successful series, such as Zodiac, asserting that the new series will present a series of distinct and charming characteristics that reflect the struggle the hero goes through.
She added that the work brings together several different Arab cultures, and provides viewers with a unique and interesting move away from normal Viu productions. It is also a modern view of classically acclaimed content styles.
Commenting on the TV series adaptation of her work, Alshareef said, “I imagine that the search for a metaphysical style of literary works provides opportunities for exploring the modern ideas.”
She also noted her excitement at participating in showcasing artistic works from the Arab world to the outside world, with the content of her book adapted for family viewing to meet the desires of regional viewers, especially young men.
The launch of Ansaf Majaneen follows the success of a range of other Arabic-language Viu Original productions, such as Zodiac, Ana Sherry dot Com, Doon, Wahed Wahed and Hob El Tayebeen.
Viu continues to focus on creating a slate of original productions across different genres for regional and global audiences, with the aim of unveiling quality and entertaining productions throughout the year.
