GLC Paints launched the Arabic version of ColorAdd, the alphabet for the colour blind, in collaboration with the Portuguese embassy, and as one of its several corporate social responsibility programs.
ColorAdd helps those with colour blindness, which affects 8% of males worldwide, identify the colour and get along with their daily lives.
The launch took place in Villa magenta, a venue of the Cairo Design Week in Heliopolis and was attended by several dignitaries and Ambassadors headed by Manuela Franco the Portuguese Ambassador to Egypt.
Maison Pyramide, and Mai Galal, celebrity stylists, hosted the event with GLC paints and made sure that Fashion and Design came together in the service of society.
