Commercial International Bank (CIB), Egypt’s leading private sector bank, celebrated the winners of the FIFA World Cup™ campaign, which was launched courtesy of Visa, the world’s leader in digital payments.
The Bank held an award ceremony at its Smart Village office to announce the winners of the FIFA World Cup™ campaign. The four winners from CIB Business Visa cardholders received special gifts and prizes to enjoy watching the FIFA World Cup Qatar 2022™, courtesy of Visa.
The ceremony was attended by Malak El Baba, Visa’s Country Manager for Egypt, and Mr. Hany El Deeb, Head of Business Banking Segments, Products and Credit Relations Management, along with key officials from CIB and VISA.
“We congratulate the winners of the FIFA World Cup™ campaign, which reflects our commitment to support the national efforts to expand the benefits of digital payments,” Mr. El Deeb said. At CIB, we are committed to promoting digital payments and supporting financial inclusion in Egypt. We leverage our partnership with Visa to bring innovative and tailored solutions for small and medium enterprises (SMEs), enabling them to manage their businesses efficiently,” he added.
Commenting on the win, Malak El Baba, Visa Country Manager for Egypt, said “We are as thrilled as these winners are with the opportunity to leverage our joint efforts and provide them with a chance to witness the world’s most exciting and most anticipated sports event and live its joyful moments. It is also a great win for all of us as we seek to financially empower our customers and enhance their living experience through the different services and comprehensive products and initiatives we offer with valued partners like CIB.”
As part of CIB’s ongoing strategy towards empowering SMEs, which play an integral role in the community, the Bank continues to provide its Business Banking customers with a wide range of comprehensive banking services and products, as well as innovative and exceptional solutions that allow them to achieve their financial and operational goals and targets.
To that end, CIB offers credit and debit cards for SMEs, in cooperation with Visa, with the aim of providing the Bank’s Business Banking customers with easy payment solutions and enabling them to perform their banking operations easier and faster. Customers can also enjoy exclusive offers and discounts when they use their debit or credit cards.