Business Plus Fairs, a UAE-based exhibition organizer specializing in the textile industry, has partnered with Vision Fairs to launch a new brand, Stitch & Tex. The brand will encompass a series of specialized exhibitions across Egypt, North Africa, and the Gulf region.
The launch event, held at a prominent hotel in Cairo, brought together key industry professionals from various sectors,including yarn and textile manufacturing, ready-made clothing, and home furnishings.
Stitch & Tex signifies a significant expansion for the collaborating companies, aiming to diversify their services and achieve ambitious growth targets in the region. The brand plans to organize nine specialized exhibitions across three countries in the first phase, covering yarn and textile manufacturing, machinery, clothing, and home textiles.
“We are preparing to organize nine specialized exhibitions in yarn and textile manufacturing, clothing, machinery, and home textiles across three countries in the first phase,” said Haytham Rady, Exhibition Manager.
Stitch & Tex aspires to be the leading platform for the yarn, textile, and ready-made clothing industries in the region.
A spokesperson from Business Plus Fairs commented, “This new brand reflects our commitment to meeting market demands dynamically and optimizing exhibition management to foster industry growth.”
Stitch & Tex EXPO, a cornerstone event in Cairo since 2007 showcasing advancements in yarn and textile technology,machinery, and printing, is poised for significant growth. The brand plans to expand horizontally into new regional markets and vertically across all industry stages.
“The expansion of Stitch & Tex into Saudi Arabia, Morocco, and Egypt underscores our dedication to enhancing regional industry capabilities,” remarked Wael Omar, Chairman of Vision Fairs.
Under the Stitch & Tex umbrella, a series of exhibitions will take place, focusing on machinery, manufacturing supplies,and final products like clothing, fabrics, curtains, and home furnishings. The first phase will see nine exhibitions staged from 2024 to 2025, aiming to attract over 2,500 exhibitors from 16 countries and 160,000 visitors.