Yes Pack will be showcasing five new products during its presence at the Gulfood Exhibition, and aims to contract with a number of new customers in the region.
Fawzy Mandour, the company’s sales executive, told Daily News Egypt that Yes Pac works in producing packaging tools for industrial products in several sizes, with annual production increase.
The company regularly takes part in many international exhibitions on an ongoing basis, most notably Anuga in Germany, and he said that the aim of the exhibitions is to learn about the company’s markets and their changes on local and international levels, to achieve the company’s expansion policy.
He pointed to the company’s widespread presence on a local level in Egypt and also its exportation to usual markets. However, the company is seeking to find new customers and develop itself, especially that its customers buy from competitors at the same time.
Mandour explained that the company presented six new products in the last session of the Food Africa exhibition, through which it targeted new customers.
He said that the markets that import from Yes Pac are mainly African including Kenya, Côte d’Ivoire, Ghana, and Sudan. The list of Arab countries includes Jordan, Iraq, and Yemen. It also deals with countries in the Gulf like Saudi Arabia, in addition to some countries of the European Union.
The volume of exports to sale in the local market is estimated to exceed 30% annually of the total production, and 70% is in the local market. The company is working to increase these percentages over the years by increasing the number of customers in traditional and new markets.
Mandour added that the company deals with nine of the largest brands in the food industries inside Egypt, and they are El Rashidi El Mizan, Halwani Brothers, El Rasheedi El Asly, Domty, Greenland, El Bawadi, Obour Land, Panda, Nestle, and others.