Mubasher Financial Services’ newly launched “Du” brand for financial services aims to attract investments from Egyptian expats in debt instruments and the Egyptian Exchange (EGX), the company said on Sunday.
Speaking to Daily News Egypt, the company said that Du will be available through several electronic platforms, with investments of EGP 360m.
Among the new platforms, Du Invest is the first of its kind in the Middle East, with other platforms including: Du Trade; Du Play; and Du Learn, among others.
Du Invest is the first savings and investment platform in Egypt that allows investors and individuals of all income classes to invest their savings efficiently. It also allows them to diversify their investment portfolios through flexible investment solutions, such as investment savings plans that cover a range of life events, including retirement, education, and marriage.
The investment can start from EGP 500 in fixed income, mutual funds, and all portfolios and plans can be conventional or consistent with Islamic Sharia law.
Du is the first electronic financial trademark in Egypt that meets all the needs of investors, whilst stimulating the entry of new investors.
It aims to promote the culture of investment and savings, by providing investment solutions in unique technology, in addition to other solutions that help the investor make decisions through training.