Minister of Tourism and Antiquities Ahmed Issa has met Ajit Gupte, the Ambassador of India in Cairo, and his accompanying delegation at the headquarters of the National Museum of Egyptian Civilization in Fustat, to discuss ways to enhance cooperation between the two countries in the fields of tourism and antiquities.
At the beginning of the meeting, Issa stressed the depth of relations and various aspects of cooperation between Egypt and India in many fields, especially in the field of tourism and antiquities.
He pointed to the ministry’s interest in promoting the Egyptian tourist destination and highlighting its diverse tourism and archaeological components in the various tourist markets, including the Indian market.
The minister talked about the most prominent segments of potential tourists for Egypt, according to the results of one of the marketing studies that were conducted during the previous period, which was at the highest level, explaining that the study divided these tourists into 5 main segments, and they are those who are looking for the product of cultural tourism, adventure tourism, and recreation tourism.
During the meeting, Issa mentioned that Sharm El-Sheikh, last January, received the first direct flight from India to Sharm El-Sheikh Airport for the purpose of “wedding tourism” within the framework of developing this tourism pattern and promoting the Egyptian tourist destination as a destination for wedding ceremonies.
It attracted its visitors to Egypt, and ways to enhance hotel investment opportunities in Egypt were also discussed.
For his part, the Ambassador of India indicated that Indian tourists have a great passion for cultural tourism and shopping tourism.
He also expressed his country’s desire to cooperate more with Egypt in the field of archaeological work and museums.
During the meeting, they also discussed enhancing the benefit from Egyptian expertise, exchanging experiences, and organizing joint training workshops in the field of archaeological work and restoration work.