Mohammed Nassar

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32 Articles

Confessions of a (M)ad Man: A boy named Sue, who grows up to be a rodeo clown, or something

Last Tuesday, right on schedule, my sister-in-law popped out a happy and…

Mohammed Nassar

Confessions of a (M)ad Man: Customized for your satisfaction. And yours. Yours too.

People have different tastes. Based on the movie "Pineapple Express, which I…

Mohammed Nassar

Confessions of a (M)ad Man: Ramadan is here and we are happy with it, after its absence. Hello, Ramadan!

Last week, my editor suggested, with all the subtlety of an anvil…

Mohammed Nassar

Confessions of a (M)ad Man: What the world needs now is branding, sweet, branding

If it's true that love makes the world go round, Newton's got…

Mohammed Nassar

Confessions of a (M)ad Man: A little product here and a little product there

In 1980, James Uys produced a little movie called "The Gods Must…

Mohammed Nassar

Confessions of a (M)ad Man: One man, an English sheepdog and an Iguana in a Hell's Kitchen apartment

I don't know why, but advertising attracts jokers. More so than other…

Mohammed Nassar

Column: Confessions of a (M)ad Man In the ad world, life's a pitch and then you die

The relationship between an agency and a client is frequently described as…

Mohammed Nassar

Column: Confessions of a (M)ad Man

Ads and people are very similar: both crave attention; both are desperate…

Mohammed Nassar