Latest in Tag: tourism Highlight
Latest in Tag: tourism
Issa met with his Spanish counterpart Rosana Morillo to discuss strengthening ways of cooperation between the two countries in the field of tourism, in the presence of Amr Al-Qadi, CEO of the ETPB, and Youssef Makkawi, Ambassador of Egypt to Spain.
Issa met on Tuesday with a media delegation from Serbia, which includes a number of representatives of the major daily, weekly and electronic Serbian outlets and the most popular and watched television channels in the country.
According to the harvest report, the ETPB has contracted in August the American company McCann, one of the largest specialized international advertising agencies, to undertake an international promotion campaign.
However, these sites lack the required infrastructure around them, except in some places, such as eco-hotels in the Siwa, Kharga and Dakhla oases, and there are also some medical hotels in Safaga.
The visit comes within the framework of efforts to promote medical tourism as the most prominent type of tourism that characterizes the governorate with its natural and environmental components, which qualify it for global competition among the most famous tourist destinations in this field. Daily News Egypt accompanied them in their visit and conducted some interviews to learn more about the purpose of their visit, what was agreed and the potentials of the New Valley in the Health Tourism.
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The meeting aims to discuss ways to enhance cooperation between the two brotherly countries in the field of tourism, by activating a number of tourism initiatives, including the tourism education and training initiative, and the development of tourism activities and joint marketing programmes.
Minister of Planning and Economic Development Hala El-Said said that tourism is a major driver of the global economy, as it alone generates about 10% of the GDP, and accounts for about 7% of international trade, and 28% of international service exports, and employs about 330 million people.
This came during a session of the eighth CEOs Thoughts 2022 Conference on its second day, organized by Al-Mal GTM on 4 and 5 December under the title ‘The Year of Grand Challenges.’
His remarks came during his speech in a medical tourism conference that was held on Friday and organised by the Cairo Doctors Syndicate in the presence of Professor Sherine Ghaleb — President of the Cairo Doctors Syndicate and the Conference — under the auspices of the Ministry of Tourism and Antiquities, represented by the Egyptian Tourism Promotion Board (ETPB) and the Ministry of Health and Population.
The meetings were held on the side-lines of the minister’s current visit to the Saudi capital of Riyadh to participate in the meetings of the 22nd Summit of the International Travel and Tourism Council (WTTC), which is being held under the title ‘Travel for a Better Future’ from 28 November to 1 December.
These facilities include allowing those given a ‘Haya Visa’ to visit Egypt during and after their attendance at the tournament.
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They also listened to proposals, visions, and ways of cooperation to develop the cultural tourism product during the coming period.
This decision impacted mostly all sectors in the economy, either positively or negatively, so Daily News Egypt explored the impact of this decision on the tourism sector.
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The meeting was also attended by Yemenite Al-Bahar, Assistant Minister for Technical Affairs, and Minister Plenipotentiary Dalia Abdel Fattah, General Supervisor of the General Department of International Relations and Agreements at the Ministry.
This comes within the framework of the ministry’s keenness to promote the Egyptian tourist destination in the various tourist markets to attract more tourist traffic from these markets, especially during the winter tourist season.
He stressed that the tourism industry is one of the main pillars of the national economy and has a direct impact on enhancing the growth rates of the GDP, and that it also contributes to providing job opportunities directly and indirectly, emphasising that the state aims to increase the number of incoming tourism to Egyptian destinations by 25 to 30% annually, thus increasing the revenue generated from it.
At the beginning of the meeting, Shalaby stressed the tourism ministry’s keenness on the participation of the private sector and listening to their proposals to enhance benefit from this important event to promote Egyptian tourism, especially as it will immediately follow the UN Conference of Parties on Climate Change (COP27) that will be held in Sharm El-Sheikh this November.
With a directive to increase travel interest to Egypt earlier this year, the Egyptian Tourism Authority (ETA) turned to the country’s sunny disposition for inspiration.
The meeting also tackled establishing various partnerships to promote the Egyptian tourist destination and its distinguished components, patterns, and products, which contributes to enriching and improving tourists’ experiences in Egypt.
The meeting touched upon the ministry’s directive to dispatch more committees to inspect hotel and tourist establishments in the governorate to ensure their compliance with health and safety requirements and the evaluate the quality of the services provided in them, in addition to continuing the work of re-evaluating hotel establishments in the governorate in accordance with the new classification standards (HC).
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The tour included a visit to the Obelisk Square area, the main entrance to the museum, the lobby, the great staircase, the halls of King Tutankhamun, the main exhibition halls, the Khufu Solar Ship Museum from inside and outside, and the visitor services area of the museum.
During the meeting, the most prominent developments in the tourism sector in Egypt were reviewed in addition to the efforts made by the Egyptian state to push more incoming tourist movement to the country from various tourist markets, including the Italian market.
“Follow the Sun” is an electronic campaign launched by the Ministry of Tourism and Antiquities in March on the global TV channel CNN and on the social networking sites including, Facebook, YouTube, TikTok, and Snapchat, to promote the Egyptian tourist destinations.