Alameda Healthcare Group, one of Egypt’s leading private healthcare providers, has announced a strategic partnership with Banque Misr through a Memorandum of Understanding (MOU). The collaboration is designed to offer exclusive benefits to Banque Misr’s VIP clients who pay out-of-pocket for their medical expenses.
The partnership brings together two prominent institutions in their respective fields to enhance the healthcare experience and provide tailored services to meet the needs of VIP clients. Through this agreement, Banque Misr’s premium cardholders, including World Elite MasterCard, World MasterCard, and Platinum MasterCard holders, will receive consolidated cash discounts across all of Alameda’s healthcare facilities. These facilities include As-Salam International Hospitals in Maadi and New Cairo, and Dar Al Fouad Hospitals in 6th of October and Nasr City.
Neeraj Mishra, CEO of Alameda Healthcare Group, commented: “We are excited to partner with Banque Misr to bring our exceptional healthcare services to their distinguished clients. This collaboration underscores our commitment to delivering high-quality healthcare solutions, ensuring that Banque Misr’s VIP clients have access to top-tier services at special rates.”
Ihab Dorra, Chief Consumer and Retail Payments Officer at Banque Misr, shared his enthusiasm, stating, “This partnership with Alameda Healthcare Group enhances the value we provide to our VIP clients, offering them access to high-quality healthcare services in Egypt. We are dedicated to exceeding the expectations of our elite clientele, and this initiative aligns with that mission.”
Eslam Edris, Group Chief Marketing Officer at Alameda Healthcare Group, said: “This partnership is a powerful example of how collaboration between industry leaders can create unique and valuable experiences for clients. By focusing on innovation and excellence, we aim to set new standards for customer-centric solutions in both the healthcare and financial sectors.”
