Stella McCartney to design Britain’s Olympic kits

AP
AP
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Stella McCartney will design the outfits worn by British athletes at the 2012 London Olympics.

 

The British fashion designer, who is the daughter of former Beatle Paul McCartney, will work with sportswear brand Adidas, which has provided the British team’s outfits since 1984.

McCartney said Wednesday that "it is an amazing, once-in-a-lifetime opportunity to be creative director of Team GB as the host nation."

London organizers also announced that Panini will produce sticker books for the Olympics featuring past and present athletes.

London 2012 commercial director Charlie Wijeratna says that "Panini sticker collections are a staple of playgrounds — and offices — across the country around major sporting events."

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