German storage and automation technology company Hänel has entered the Egyptian market through an exclusive partnership with local agent Mechatronics Egypt, introducing automated warehousing solutions designed to help manufacturers, healthcare providers and other institutions optimise storage capacity, improve operational efficiency and reduce costs.
The launch marks Hänel’s entry into Egypt at a time when demand is growing for technologies that support industrial automation, digital transformation and more efficient use of factory and warehouse space.
Hänel’s solutions are based on automated vertical storage technology that enables the retrieval of equipment, spare parts, medical records and administrative archives while reducing reliance on conventional shelving and wide storage aisles. According to the company, its systems can save more than 75% of the floor space traditionally allocated to storage, although actual savings vary depending on the facility and application.
Beat Bussmann, Regional Director for the Middle East and North Africa and Sales and Export Director at Hänel, said the company sees growing business and investment opportunities in Egypt and aims to bring technologies already adopted by major industrial and commercial organisations worldwide to the local market.
The company’s systems are used by international organisations including NASA, BMW, Lufthansa and Coca-Cola, according to Hänel.
The partnership will also provide local technical support and maintenance services. Ahmed Abdel Nasser, Technical Director at Mechatronics Egypt, said the company had established a specialised team of Egyptian engineers to deliver technical support, consultancy and regular maintenance following installation.
Fawzy Abdel Ghany, Sales Manager at Mechatronics Egypt, said the systems are designed to help businesses address inefficient warehouse space utilisation and maximise the capacity of their existing facilities. The technology can also reduce the time employees spend locating and retrieving stored items, contributing to more efficient inventory management and smoother operations.
The solutions target a broad range of sectors, including manufacturing, automotive, pharmaceuticals, healthcare and logistics, particularly businesses managing large inventories of components, spare parts, equipment and documents.
Hänel’s entry into Egypt comes as businesses face increasing pressure to improve productivity, contain operating costs and modernise their industrial operations. Automated storage technology offers companies an opportunity to expand storage capacity within existing facilities, potentially avoiding the need for additional warehouse space or physical expansion.
